What is a tone of voice?

A tone of voice ensures recognisability and consistency of your brand. It is the voice of your brand. For example, informal and with humor or formal and knowledgeable. A good tone of voice makes your brand. Think of Hema, Coolblue and Kruidvat. All examples of brands with a strong tone or voice that is not interchangeable.

How do you determine a tone or voice?

By filling in a tone of voice spectrum and realizing a list of "do's and don'ts", you make your tone of voice tangible. Determining your tone of voice gives peace and direction. It makes it easier to realize an authentic connection with your target group.

A tone of voice that hits your target group

Do you address your target groups in a consistent and recognizable way? The way that really fits your brand? You make that possible with a suitable tone of voice.

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The perfect voice for your brand

A clear tone of voice gives your communication direction and provides a real connection. Whether you talk relaxed and with humor, or professionally and knowledgeable - we help you find the right tone. Together we ensure the perfect voice that brings your brand to life.

A good tone of voice makes your brand

A good tone of voice makes your brand. Think of Hema, Coolblue and Kruidvat. All examples of brands with a strong tone or voice that is not interchangeable. By filling in a tone of voice spectrum and realizing a list of "do's and don'ts", we make your tone of voice tangible.

Inspiring customer cases

Curious how we let ambitious brands grow? Discover our recent projects and be inspired.

Intellistore

Ronico

The Waterproof Company

Intertoys

One Flora Group

the result

A well -defined tone of voice with which you create recognisability and consistency in all your communication. By communicating in a way that matches your identity and ambition, you make the foundation for a strong connection with your target groups. Our approach helps you to determine the right voice for your brand.

I want to capture my tone of voice

Products for a striking brand identity

We offer different products to optimize your brand identity.