What is employer branding?

Employer Branding is the positioning of your organization as an attractive employer, with the aim of retaining existing employees and attracting new talent. Advantages Employer Branding Strategy are the attracting of talents that suit your organization, increase the motivation and involvement of existing employees, it ensures ambassadors within your organization and it reduces the outflow of staff.

A strong employer brand with employer branding

Maintain and attract the right people? In the current competitive labor market, a strong employer fire is crucial. With Employer Branding we help your brand to propagate the right story.

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What is an employer branding strategy

Employer Branding is the positioning of your organization as an attractive employer, with the aim of retaining existing employees and attracting new talent.

Advantages Employer Branding Strategy

It attracts talents that fit your organization.
It increases the motivation and involvement of existing employees.
It provides ambassadors within your organization.
It reduces the outflow of staff.

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Step by step a strong employer brand

Step 1: deploy colleagues

Your internal colleagues play a crucial role in your employer branding strategy. Because what you show to the outside world must be true with how things are going in your organization.

Step 2: reach talents

We look at the qualities, motives, interests, values and needs of your ideal employee. This way we can better estimate which channels and with which message you can reach these talents.

Step 3: Continuous process

Employer Branding is an ongoing process that you have to continue to work on. It is an investment in the future of your organization as an attractive employer.

the result

With the right employer branding strategy we not only attract new talent, but we also create an attractive working environment to keep your current employees. Ultimately, this results in a better image of your organization.

our work

VARB

Grow with new positioning to 1,000 platform participants

VARB
Romynox

Making an impact in the (bio) pharmaceutical industry

Romynox
The Waterproof Company

Rebranding and launch of The Waterproof Company

The Waterproof Company
Houweling Architects

Repositioning of architectural firm to achieve new ambition

Houweling Architects
Ronico

Rebranding of the largest tulip brand worldwide

Ronico
Back2basics

Repositioning as a movement for the entire social domain

Back2basics
This is also the rotten

Familiarity of the nature reserve around the River Rotte enlarge

This is also the rotten